If you are running a business from home, you need to find ways to promote your business, as well as yourself. What type of promotional tools you use will depend if you are a business dealing in a certain location, with those customers being people who live in your community. However, what would you use, if your customer base is statewide or nationwide?
With so many businesses using the Internet to find customers and promote their particular business, quite a few companies turn to a written press release to announce new products and staff.
I am in the process of making some changes to this site and as part of that, I am doing some research on what type of promotional tools to use. I found myself over at Prweb.com and took a look at several press releases there.
I noticed a recent press release from a company called InsuranceDirectory.ca, which has a comprehensive list of insurance companies across Canada. In fact, there are over 9000 members subscribed to the directory right now.
You will want to look into having insurance for your home based business, so take a look at the list of insurance agencies. You may find you can bundle your home, auto, medical, travel and business insurance. When you bundle all your needs with one company, there can be great savings. Also, it is more convenient to have all your insurance with one company, as opposed to having several different insurance agencies covering your various needs.
There are more than 250 Insurance agencies listed in Alberta alone, so I am quite sure you will find what you are looking for in an insurance company.
When you do have new products to announce or other big developments within your company, do not negate the power of a press release. Whether you submit it to your local newspaper, or to a national online press release company, press releases are a great way of bringing your company to the forefront.